New display bins promote Ontario tender fruit

Ontario’s tender fruit industry had a 2020 farmgate value of $55 million for fresh and processing sales. To support that industry, the Ontario Ministry of Agriculture, Food and Rural Affairs has extended funding in a cost-share project to produce and print 7,000 newly designed display bins.   


"Ontario’s tender fruit growers represent a very important part of our agriculture sector. In any year, they work hard to grow top-quality fruits; in a challenging time like now, it is especially important that we support their efforts to get the most out of each season,” said Lisa Thompson, Minister of Agriculture, Food and Rural Affairs. “By choosing to buy local food, Ontarians are helping our farmers to continue providing the good, healthy food that nourishes our families and keeps Ontario’s agri-food supply chain strong.”


“The Ontario Fruit and Vegetable Growers’ Association appreciates the Ontario government’s ongoing commitment to supporting the production and promotion of Ontario fruits and vegetables,” said Bill George, Chair of the OFVGA. “This funding is an example of the partnership between industry and the Ontario government that has enabled fruit and vegetable farmers to produce food for Ontarians throughout the pandemic and acknowledges the importance of domestic food production.”


“These display bins are crucial to our marketing success,” said Phil Tregunno, chair, Ontario Tender Fruit Growers. “We greatly appreciate this funding and our partnership with Foodland Ontario in promoting local fruit to consumers.”


Source: Ontario Ministry of Agriculture, Food and Rural Affairs July 29, 2021 news release


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Thursday, July 29, 2021

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