Peeled and sealed veg

Consumer research firm Nielsen’s Perishables Group reports that pre-chopped fruit and vegetables continue to rise in sales. In the U.S., sales of washed, chopped or bagged fresh produce are climbing at double the rate of whole fruits and vegetables. Families with kids and solo consumers lead the trend.  

Sales of value-added fruits grew at a compound annual rate of 7.1 per cent from 2011 to 2015. Pre-chopped vegetables were even more popular at a growth rate of 8.7 per cent in that period.  Sales growth for all produce grew 2.9 per cent in the same time frame.  

Retailers report that consumers skewed towards convenience also add higher-priced items to their grocery list. 


Publish date: 
Thursday, May 26, 2016

Click to leave a comment

For security purposes, please confirm you are not a robot!


U.S. backs down on Mexican tariffs

The produce industry is relieved that threats have been cancelled to impose five per cent tariffs on Mexican goods crossing into the U.S. on June 10. The Border Trade Alliance offers some context.

U.S. fresh veg production dips to 19-year low

Inclement weather, food recalls and widening trade gaps contributed to a 19-year low in the production of fresh vegetables in the U.S. in 2018. Onions, head lettuce, romaine lettuce and tomatoes accounted for much of the decline.

McCain Foods opens DC in Idaho

The world’s largest potato processor needs another 10,000 to 15,000 acres of potatoes to keep its expanded distribution centre humming in Burley, Idaho.

Behind the USDA export numbers

A deep dive into the USDA’s latest economic forecast shows horticultural exports remaining steady at $35.5 billion. Canada remains a top market for American fresh fruits and vegetables.

Census for greenhouse growers

Data for the growth and practices of controlled environment agriculture remains fragmented. Global automation specialist Autogrow and Agritecture Consulting aim to change that.