Syngenta changing of the guard

Syngenta Canada Inc. has announced the retirement of Jay Bradshaw as president and territory head for Canada, and the appointment of Trevor Heck as his successor. Bradshaw’s retirement takes effect at the end of May, with Heck assuming his roles effective June 1, 2018.
 
Jay Bradshaw leaves Syngenta as a highly respected leader in Canadian agriculture, who has headed the organization’s Canadian operations for almost 17 years. His career spans some 36 years, starting as a sales representative based in Saskatoon, Saskatchewan, in the early 1980s, and including progressively more senior roles with two other companies, prior to joining Syngenta Canada in October 2001.
 
Over the course of his career, Bradshaw has served Canadian agriculture through his participation on numerous boards, organizations and initiatives, including as a founding director of Cleanfarms, founding director of Cereals Canada, and on the Rural Ontario Institute, Ontario 4-H Foundation, and CropLife Canada. In 2009, he was named Agri-Marketer of the Year and, in 2013, received the Queen Elizabeth II Diamond Jubilee Medal in recognition of his significant contributions to agriculture in Canada.
 
“I have had the good fortune to be part of what I believe is the most dynamic and one of the critically most important sectors of our economy and country,” Bradshaw said. “The growing recognition of the importance and contributions of agriculture generally and plant production agriculture specifically, to address some of our most pressing challenges and realize some of our biggest opportunities is something I am proud to have been associated with over the course of my career.”
 
Trevor Heck, began his career with a Syngenta legacy company in 1992 as a sales representative based in Provost, Alberta. From there, he assumed various other roles in Ontario, Saskatchewan and Alberta, followed by assignments in Australia and the United Kingdom. Heck returned to Canada in 2003, and had successive roles as district sales manager and head of key accounts in Western Canada. Since 2011, Heck has served as the head of marketing with the Syngenta Canada organization.

“The team at Syngenta Canada is focused on providing crop protection and seeds innovations in support of Canadian farmers across the country’s major crops, including wheat, barley, canola, corn, potatoes, pulses, soybeans, and specialty crops,” Heck said. “In this new role, I look forward to continuing and advancing this work in collaboration with farmers and the broader agricultural sector to support the sector’s growth and competitiveness and help realize Canada’s full potential as a leader in agricultural innovation.”

 

Source: Syngenta Canada April 9, 2018 news release

Publish date: 
Tuesday, April 10, 2018

Click to leave a comment

CAPTCHA
For security purposes, please confirm you are not a robot!

RELATED NEWS

United Fresh names best in show virtual exhibit booths

Canadians won two of the six booth awards at the United Fresh LIVE! show. Best Overall Booth was won by greenhouse grower Sunset/Mastronardi Produce Ltd., Kingsville, Ontario. Best FreshMKT Booth was won by Pure Flavor – Pure Hothouse Foods, Inc. Leamington, Ontario. 

Davis Yung champions initiative for frontline workers

Davis Yung, the new chair of the Canadian Produce Marketing Association (CPMA), has hit the ground running, spearheading a new initiative to deliver produce to frontline workers. 500 shopping bags, brimming with produce, recognize their thankless work throughout the pandemic thus far.

Davis Yung to chair 2020-21 CPMA board of directors

Just like the industry itself, Davis Yung brings a dynamic leadership style to the Canadian Produce Marketing Association. Its diverse membership is comprised of every segment of the produce industry supply chain which is responsible for 90 per cent of the fresh fruit and vegetable sales in Canada. 

Virtual New Product Showcase awards announced

The Virtual New Product Showcase honours four product categories: the organic product award, packaging innovation award, best snackable product and best new product award. The Little Potato Company’s Easy Sides won best new product. 

New chair for Ontario Farm Products Marketing Commission

Pork and chicken producer Amy Cronin has been appointed chair of the Ontario Farm Products Marketing Commission for a two-year term.