Sunset-branded produce to be grown in Colorado

Gourmet produce industry leader, Mastronardi Produce, and VetaNova, operator of energy-efficient solar powered greenhouses, have announced a long-term exclusive distribution agreement of all fruits and vegetables from the operator’s solar-powered greenhouse located in Avondale, Colorado. The greenhouse will be starting with a 25-acre range with plans of expanding up to 157 acres. 


“Colorado has a particularly strong desire for local fresh fruits and vegetables, and this new farm bolsters our supply alongside production from our current greenhouse in Brush, Colorado,” says Paul Mastronardi, president and CEO of Mastronardi Produce. “The Controlled Environment Agriculture (CEA) space is rapidly evolving, and solar- powered greenhouses increase what we know is already the most sustainable way to grow. This is a significant milestone for the Colorado-area farming and food sectors.” 


The new Avondale facility is also within close proximity to several major retailers and foodservice operators and will create more stable access to locally-grown Sunset-branded tomatoes, peppers and leafy greens, even on the coldest Colorado winter day.  


The Avondale, Colorado location is expected to start shipping in spring/summer 2022. 


Source:  Mastronardi Produce September 8, 2021 news release

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Publish date: 
Thursday, September 9, 2021

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