Del Fresco Pure is set to introduce its latest offering - Organic English Seedless Cucumbers -- to the Canadian market at the Canadian Produce Marketing Association (CPMA) convention and trade show in Montreal, Quebec on April 8-10, 2025, (booth #315). Along with this expansion, the company is taking significant steps towards sustainability by unveiling new eco-friendly packaging initiatives. Adding to the excitement will be a special guest appearance by @logansfewd, Logan Moffitt.

“The introduction of our Organic English Seedless Cucumber aligns with our mission to provide nutritious and sustainably grown food options to the Canadian marketplace,” said Ray Mastronardi, vice president of sales at Del Fresco Pure. “The debut of our Organic English Seedless Cucumber at CPMA, grown in here in Canada is a significant step for us as we continue to expand our organic offerings.”

Look for the special guest appearance by Ottawa native Logan Moffitt on Wednesday, April 9, from 2:30 PM to 3:30 PM. Affectionately known as the “cucumber guy,” Logan has captivated a wide audience with his viral cucumber salad series—transforming the humble cucumber into an unexpected star.

In a significant step towards sustainability, Del Fresco Pure® is unveiling new packaging 100% Recycled Cardboard for The Original Cherry Tomato on the Vine. This eco-friendly initiative not only reduces the carbon footprint but also aligns with the company’s dedication to innovation and environmental responsibility. The new packaging is designed to maintain product freshness while minimizing waste.

Del Fresco Pure is proud to announce that it has achieved the Equitable Food Initiative (EFI) certification. This certification is a testament to commitment to social responsibility, worker welfare, and food safety. 

Source:  Del FrescoPure April 3, 2025 news release