Luci Faas, a product development specialist employed by Nature Fresh Farms has been recognized for her excellence in the produce industry. She is one of 10 Women in Produce nominees to be recognized during Canadian Produce Marketing Association’s (CPMA) Fresh Summit virtual event on April 13. 

Last year Nature Fresh Farms launched its compostable cucumber wrap with Luci Faas leading its development. The concept of a home-compostable cucumber wrap was very new, with the initial investigation beginning with online research and making phone calls. After two years of trial and development, Nature Fresh Farms was able to develop a film made from a starch-based material with a printed PLU in compostable ink and launched the product on the North American market. 

“I have always been passionate about sustainable packaging and I am very honored by the nomination,” says Faas. “However, I want to acknowledge the various others who worked on this film and their patience making this innovative idea into a reality for us.I believe this will pave the way for more sustainable packaging options to grace the shelves of grocery stores across the continent.” 

Luci Faas joined Nature Fresh Farms three years ago. Now as product development specialist, she is responsible for sourcing innovative packaging and understanding its viability by initiating and monitoring shelf-life testing.

She is on top of the latest industry developments in sustainable packaging and ensures all new packaging meets recognized criteria, in addition to maintaining memberships with industry associations including Sustainable Packaging Coalition and How2Recycle. Her dedication to the vigorous research, development, and implementation of industry- leading sustainable packaging solutions has been a great service for both the produce industry and the environment. 

Source:  Nature Fresh Farms April 8, 2021 news release