Syngenta Canada is partnering with the Potato Sustainability Alliance (PSA) to bring on-farm sustainability insights on potato production using the company’s Sustainable Outcomes for Agriculture standard and Cropwise Sustainability mobile application.

Recognizing a need to collect and communicate sustainability progress seamlessly, PSA searched for a turnkey solution to bring credible and actionable insights to more than 550 potato growers across North America. Syngenta, a PSA member company, suggested that its Cropwise Sustainability app could meet the needs of the PSA program, given the history and proficiency in developing grower-focussed technologies.

After PSA’s rigorous review, Syngenta and its app were selected as the self-assessment tool for the PSA program.

Since joining forces, Syngenta and PSA have tailored the interface to support a diverse group of potato growers, processors and other industry partners, identifying conditions unique to potatoes and adapting application questions accordingly.

“Our standard is applicable to all crops and farming systems, but every crop has different requirements,” said Liz Hunt, head of sustainability and responsible business at Syngenta. “Working closely with the PSA team allowed us to customize specific questions and reports to make Cropwise Sustainability the tool of choice for potato growers.”

Source:  Syngenta Canada October 4, 2023 news release