FoodHero, the Montreal-based app dedicated to combating food waste, has expanded its strategic partnership with Empire Company Limited, significantly expanding FoodHero's reach to new regions, including Ontario, Atlantic Canada and Western Canada. This collaboration marks an important milestone in FoodHero's mission to reduce food waste while offering Canadians coast-to-coast access to value-priced groceries.

Through this national expansion, Canadians will gain access to deep discounts on surplus food at more than 500 participating stores across Ontario, Atlantic Canada and Western Canada. The user-friendly FoodHero app connects consumers to local participating stores offering 50 per cent discounts in English Canada and up to 60 per cent in Quebec on select items. Since its launch in Quebec in 2019, the app has seen substantial growth, with more than one million downloads and 100,000 active customers shopping at approximately 500 participating retailers in Quebec.

"Cost of living alongside the escalating issue of food waste are top of mind for Canadians," says Jonathan Defoy, CEO, FoodHero. "FoodHero connects customers with local grocery stores offering significant markdowns on products to prevent them from ending up in landfills. Our partnership with Empire Company Limited allows us to further our mission of combating food waste while offering Canadians enhanced value on their groceries."

Items available on the FoodHero app range from bakery, meat and prepared food to dry goods. With a consistent selection of items, customers can easily select from the available products and schedule a pickup time. The app also tracks the weight of products saved from landfills and estimates the associated reduction in CO2 emissions.

"As a company committed to sustainability, we're excited to be partnering with FoodHero, a Canadian success story fighting against food waste. This partnership supports our commitment to reducing food waste, ensuring more food reaches family tables instead of landfills," says Kristi Lalach, SVP Legal and Sustainability, Empire Company Limited.

FoodHero is available on the Apple App Store for iOS and Google Play for Android. For more information, visit www.foodhero.com.

Source:  Canada NewsWire July 16, 2024