CKF, Inc., a leader in moulded fiber packaging solutions, has launched Etched Earthcycle. This advancement eliminates the need for labels and adhesives by etching branding, logos, and mandatory pack information directly onto the fiber surface. The result is a fully fiber-based solution that is renewable, widely recyclable, home compostable and circular by design.

“Etched Earthcycle reflects our ongoing commitment to packaging innovation that helps growers and retailers achieve their sustainability goals while enhancing consumer appeal,” said Shannon Boase, senior director, New Market Development. “This is the next step in our Earthcycle journey, which began a decade ago when we pioneered the first top-sealable moulded fiber punnet.”

Introduced in 2025 in partnership with leading grocery retailers and produce suppliers, Etched Earthcycle was created to reduce packaging waste while offering a natural, sustainable canvas for brand storytelling. By integrating product details directly into the moulded fiber, the innovation simplifies recycling, reduces cost and complexity and elevates shelf presence.

Leona Neill, director of marketing and packaging at Red Sun Farms, commented: “We’re excited about the possibilities the etched Earthcycle design will bring—an elegant, straightforward solution that reduces packaging waste while reinforcing our sustainability commitment. Consumers will immediately recognize its distinct look, creating strong impact on the shelf.”

Etched Earthcycle is currently available in the same range of punnet and tray formats as CKF’s existing Earthcycle line, with sizes suitable for berries, grapes, stone fruit, tomatoes and more. It is particularly well-suited for high value produce categories where branding and regulatory labeling requirements are critical.

Traditional Earthcycle packaging has long provided growers and retailers with sustainable moulded fiber options compatible with labels and top-seal automation. Etched Earthcycle takes the innovation further by embedding branding and regulatory information directly into the packaging itself—removing the need for any additional components, without compromising protection or performance.

Samples of Etched Earthcycle will be available for viewing at Fruit Attraction 2025 in Madrid Spain, September 30-October 2.

Source:  CKF Inc. September 30, 2025 news release