Photo courtesy Good Fruit Grower

The U.S. Apple Association will return to its in-person format for the annual crop and outlook marketing conference August 19-20 in Chicago, Illinois.

The two-day meeting will showcase diverse speakers and topics, growers and apple business leaders from across the nation, as well as the always anticipated crop forecast.

“Since Chicago has reopened for business and the majority of meeting attendees will have access to the COVID-19 vaccine by August, the board of directors agreed it’s time to move on with an in-person meeting,” said U.S. Apple president and CEO Jim Bair. “While our virtual Outlook conference last year was a big success, meeting virtually can’t compare to seeing one another face to face.”

To keep on-site attendees safe, US Apple will abide by all health and safety COVID-19 recommendations. US Apple is also exploring options to make recorded content of the meeting available to those registrants who do not yet feel safe to travel.

Source:  U.S. Apple Association