OGVG also extends its sincere recognition and appreciation to the OGVG Marketing Committee for its leadership, strategic guidance, and ongoing support in shaping and strengthening the campaign.

“The Greenhouse Goodness campaign was created to showcase the innovation, quality, and commitment that define Ontario’s greenhouse sector,” said Rachel Boucher, manager for marketing, communications and public relations of OGVG. “The brand continues to serve as an important platform for connecting consumers with the people and practices behind greenhouse-grown produce. Through compelling storytelling and consumer engagement, we are helping build awareness of the benefits of greenhouse growing and the critical role our growers play in providing fresh, high-quality vegetables year-round.”

Greenhouse Goodness is OGVG’s consumer-facing brand, designed to build awareness of greenhouse-grown produce and the Ontario growers behind it. Through integrated marketing, digital engagement, and educational outreach, the campaign highlights the sector’s leadership in innovation, sustainability, and food security, while reinforcing its commitment to delivering fresh, locally-grown produce throughout the year.

To view the award-winning campaign, visit the Greenhouse Goodness Award Campaign page

Source: Ontario Greenhouse Vegetable Growers June 123, 2026 news release