Topline Farms is bringing the Roma Revolution to the CPMA Convention & Trade Show in Montreal from April 8-10, 2025. As a Chairman’s Club Sponsor, Topline Farms will be showcasing its year-round, greenhouse-grown Roma tomato program.

Dino Di Laudo, senior vice-president of sales & marketing, Topline Farms, is eager to demonstrate how the farm’s Roma tomatoes can help retailers boost sales and strengthen customer loyalty.

“Reliability is key to building trust with consumers,” says Di Laudo. “For decades, we’ve delivered consistent quality by controlling every step of the process—from seed to delivery. This ensures Canadian retailers have access to homegrown Romas year-round, satisfying consumers’ cravings no matter the season.”

Roma tomatoes are currently enjoying a surge in popularity. According to The Packer - Fresh Trends 2024, they are the preferred tomato variety for 45 per cent of consumers. 

“The Roma category is thriving,” says Max Mastronardi, executive vice-president. “To meet demand, we’ve introduced convenient pack sizes, including our new 1lb top-seal format. These options make it easy for Canadians to enjoy their favourite ingredient, grown right here at home. Plus, thanks to our cutting-edge greenhouse technology, our Romas taste just as delicious in January as they do in July.”

Topline Farms is rapidly expanding its acreage, becoming one of North America’s largest lit crop Roma growers. By using Lit Culture technology, which supplements natural sunlight, they achieve consistent yields, superior quality, and a more sustainable operation, overcoming the challenges of shorter days and colder temperatures.

At CPMA, Chef Ervin will be creating flavourful recipes at Booth #1715, highlighting the bold taste and versatility of Topline’s Romas.

“Beyond the samples, we’re building a recognizable brand consumers seek out for its chef-quality flavour,” says Chris Veillon, vice-president of marketing.

 Source:  Topline Farms March 26, 2025 news release